Whether you're a revenue manager, marketer, or hotelier, this session will provide you with actionable strategies to refine your pricing and distribution approach!
In our recent webinar, Enzo Aita explored how precision pricing is revolutionizing hotel revenue management. The discussion emphasized the importance of moving beyond generic pricing models to a dynamic, data-driven approach that ensures the right rate reaches the right guest at the right time through the right channel.
With HyperGuest, hotels can optimize pricing strategies while minimizing distribution costs, maintaining full control over rate plans, and maximizing revenue. By segmenting guests based on channel, travel purpose, and booking patterns, hoteliers can craft tailored rate plans and promotions that align with both guest expectations and revenue goals.
The webinar also covered the significance of leveraging innovative tools like HyperGuest Marketplace to expand reach, reduce reliance on high-cost intermediaries, and implement effective pricing tactics such as last-minute deals, geo-targeting, and strategic bundling. Ultimately, success in pricing requires a balance of flexibility, data-driven decision-making, and strategic execution to remain competitive in today’s hospitality landscape.
Enzo Aita is a renowned business development leader with expertise in strategic partnerships, sales growth, and innovative marketing within the hospitality and travel technology sectors. Recognized as a Top Hospitality Voice on LinkedIn and one of the Top 10 travel content creators in Spain, Enzo has been a key player in driving revenue optimization and global expansion. As the creator of FunnelTV, a travel tech channel with over 30,000 hoteliers, he continues to shape industry conversations and thought leadership. A Certified Revenue Management Executive (HSMAI), Enzo spearheaded the creation of the largest Revenue Management Dictionary—a free resource featuring 600+ terms, hosted on HospitalityNet. At HyperGuest, Enzo leads global connectivity initiatives, forging key partnerships and enhancing B2B distribution solutions to optimize efficiency and profitability for hoteliers and travel providers.
Ready to elevate your pricing game?
Reach out to the HyperGuest Account Management team at am@hyperguest.com for tailored advice.
Laying the Foundations: Understanding the HyperGuest Ecosystem
VP Supply Ecosystem & Strategic Partnership, HyperGuest
Key Account Manager, HyperGuest